MBA : theory and application of business and management principles

• 其他作者：
  • Machado, Carolina, editor.
  • Davim, J. Paulo, editor.
  • SpringerLink (Online service)
• 其他題名：
  • Management and industrial engineering.
• 出版： Cham : Springer International Publishing :Imprint: Springer
• 叢書名： Management and industrial engineering,
• 主題： Management. , Business. , Engineering. , Engineering Economics, Organization, Logistics, Marketing. , Business and Management, general. , Job Careers in Science and Engineering.
• ISBN： 9783319282817 (electronic bk.) 、 9783319282794 (paper)
• FIND@SFXID: CGU
• 資料類型: 電子書
• 內容註: Management -- Human resource management -- Financial management -- Marketing management -- Operations management -- Information management -- International management -- Accounting -- International business -- Business law -- Statistics -- Economics -- Culture and organizational behaviour -- Competitive management practice -- Global management -- Organizational development and change -- Strategic management -- Entrepreneurship -- Production engineering -- Production management -- Sustainable management.
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• 摘要註: This book focuses on the relevant subjects in the curriculum of an MBA program. Covering many different fields within business, this book is ideal for readers who want to prepare for a Master of Business Administration degree. It provides discussions and exchanges of information on principles, strategies, models, techniques, methodologies and applications in the business area.
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