Mobile persuasion design changing behaviour by combining persuasion design with information design / [electronic resource] :
- 作者: Marcus, Aaron.
- 其他作者:
- 其他題名:
- Human-Computer Interaction Series,
- 出版: London : Springer London :Imprint: Springer
- 叢書名: Human-Computer Interaction Series,
- 主題: Computer science , Health promotion , Application software , Continuing education , Adult education , Sustainable development , Economic policy , Computer science , Computer Appl. in Social and Behavioral Sciences. , Health Promotion and Disease Prevention. , Sustainable development , R & D/Technology Policy. , Lifelong Learning/Adult Education.
- ISBN: 9781447143246 (electronic bk.) 、 9781447143239 (paper)
- FIND@SFXID: CGU
- 資料類型: 電子書
- 內容註: Foreword - Tom MacTavish -- Foreword - Ben Shneiderman -- Foreword - Peter Simlinger -- Preface -- Glossary of Key Terms -- Introduction -- The Green Machine -- The Health Machine -- The Money Machine -- The Story Machine -- The Travel Machine -- The Innovation Machine -- The Driving Machine -- The Learning Machine -- The Happiness Machine -- The Marriage Machine -- Conclusion.
- 摘要註: Mobile Persuasion Design presents ten conceptual design projects (or 'Machines') for new mobile application's (smartphone or tablet with Web portals) that combine theories of persuasion and information design to change people's behaviour. Areas such as the environment, health, learning and happiness are explored, looking at ways of marrying people's wants and needs to make simple, usable and desirable mobile applications. A user-centred design approach has been used, adopting user experience (UX) methods, in-depth case studies and market analysis to see what a modern user needs from their mobile application. By applying concepts like persuasion theory and information architecture, try to find ways to satisfy these needs and positively change their user habits. In 2011, the Green, Health, and Money Machines won design awards in an international competition hosted by the International Institute for Information Design, Vienna.
-
讀者標籤:
- 系統號: 005136876 | 機讀編目格式
館藏資訊
Mobile Persuasion Design presents ten conceptual design projects (or ‘Machines’) for new mobile application's (smartphone or tablet with Web portals) that combine theories of persuasion and information design to change people’s behaviour. Areas such as the environment, health, learning and happiness are explored, looking at ways of marrying people’s wants and needs to make simple, usable and desirable mobile applications. A user-centred design approach has been used, adopting user experience (UX) methods, in-depth case studies and market analysis to see what a modern user needs from their mobile application. By applying concepts like persuasion theory and information architecture, try to find ways to satisfy these needs and positively change their user habits. In 2011, the Green, Health, and Money Machines won design awards in an international competition hosted by the International Institute for Information Design, Vienna.