Management information systems
- 作者： O'Brien, James A., 1936-
- 其他作者：
- 出版： Boston : McGraw-Hill Irwin
- 版本：7th ed.
- 主題： Management information systems
- ISBN： 007293588X (alk. paper) 、 9780072935882 (alk. paper) 、 007111629X (pbk.) 、 9780071116299 (pbk.) 、 0071101403 、 9780071101400
- 資料類型: 圖書
- 內容註: Includes bibliographical references (p. 541-550) and indexes. Module I: FOUNDATION CONCEPTS -- 1 Foundations of Information Systems in Business -- 2 Competing With Information Technology -- Module II: INFORMATION TECHNOLOGIES -- 3 Computer Hardware -- 4 Computer Software -- 5 Data Resource Management -- 6 Telecommunications and Networks -- Module III: BUSINESS APPLICATIONS -- 7 Electronic Business Systems -- 8 Enterprise Business Systems -- 9 Electronic Commerce Systems -- 10 Decision Support Systems -- Module IV: DEVELOPMENT PROCESSES -- 11 Developing Business/IT Strategies -- 12 Developing Business/IT Solutions -- Module V: MANAGEMENT CHALLENGES -- 13 Security and Ethical Challenges -- 14 Enterprise and Global Management of Information Technology
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讀者標籤：
- 系統號： 005063707 | 機讀編目格式
館藏資訊
This new Seventh Edition is designed for business students who are or who will soon become business professionals in the fast changing business world of today. The goal of this text is to help business students learn how to use and manage information technologies to revitalize business processes, improve business decision making, and gain competitive advantage. Thus it places a major emphasis on up-to-date coverage of the essential role of Internet technologies in providing a platform for business, commerce, and collaboration processes among all business stakeholders in today’s networked enterprises and global markets. The benchmark text for the syllabus organized by technology, this text appraoches the material from a managerial perspective. O’Brien defines technology and then explains how companies use the technology to improve performance. Real world cases finalize and enhance the explanation.