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Theory of strategic management : with cases
- 作者： Jones, Gareth R.
- 其他作者：
- 出版： Mason, Ohio :Andover : South-Western ;Cengage Learning [distributor]
- 版本：10th ed., International ed.
- 主題： Strategic planning , Business planning , Strategic planning--Case studies. , Business planning--Case studies.
- ISBN： 9781133584650 (pbk.) 、 1133584659 (pbk.)
- 資料類型: 圖書
- 內容註: Includes bibliographical references and index. Previous ed.: 2010.
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讀者標籤：
- 系統號： 005095081 | 機讀編目格式
館藏資訊
This leading strategy text presents the complexities of strategic management through up-to-date scholarship and hands-on applications. Highly respected authors Gareth Jones and Charles Hill integrate cutting-edge research on topics including corporate performance, governance, strategic leadership, technology, and business ethics through both theory and case studies. Based on real-world practices and current thinking in the field, THEORY OF STRATEGIC MANAGEMENT WITH CASES, 10E, International Edition features an increased emphasis on the changing global economy and its role in strategic management. The high-quality case study program contains 31 cases covering small, medium, and large companies of varying backgrounds.
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