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Business research methods
- 作者： Cooper, Donald R.
- 其他作者：
- 出版： Boston : McGraw-Hill Irwin
- 版本：9th ed.
- 叢書名： The McGraw-Hill/Irwin series.
- 主題： Industrial management--Research
- ISBN： 0072979232 (alk. paper) 、 0073214876 (text w/CD-ROM)
- 資料類型: 圖書
- 內容註: Includes bibliographical references (p. 682-704) and indexes.
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讀者標籤：
- 系統號： 005004492 | 機讀編目格式
館藏資訊
part I Introduction to Business Research 1 Research in Business 2 Thinking Like a Researcher 3 The Research Process 4 Business Research Requests and Proposals Appendix 4a: Covering Kids RFP 5 Ethics in Business Research part II The Design of Research 6 Research Design: An Overview 7 Secondary.
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