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Seeking customers

  • 作者: Shapiro, Benson P
  • 其他作者:
  • 其他題名:
    • The Harvard business review book series
  • 出版: Boston, MA : Harvard Business School Pub
  • 叢書名: The Harvard business review book series
  • 主題: Selling , Consumers' preferences , Consumer Satisfaction
  • ISBN: 0875843328 :: US$29.95
  • 資料類型: 圖書
  • 內容註: Includes bibliographical references and index Articles originally published in the Harvard business review Companion volume to: Keeping customers
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  • 系統號: 005141954 | 機讀編目格式
  • 館藏資訊

    Essays discuss communication with customers, market research, industrial selling, pricing, negotiation, sales management, and hybrid marketing systems

    資料來源: Google Book
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