Beyond total quality management : toward the emerging paradigm
- 作者： Bounds, Gregory M
- 其他題名：
- McGraw-Hill series in management
- 出版： New York : McGraw-Hill
- 叢書名： McGraw-Hill series in management
- 主題： Total quality management
- ISBN： 0070066787 (pbk.): NT$630
- 資料類型: 圖書
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讀者標籤：
- 系統號： 005149313 | 機讀編目格式
館藏資訊
Beyond Total Quality Management, the first and only college textbook devoted entirely to TQM, is comprised of 12 conceptual chapters and a collection of chapter-length case studies. The conceptual chapters introduce students to the philosophies, methods and tools of TQM and suggest a new paradigm for management which goes beyond TQM as it is commonly viewed today. The case studies exemplify the concepts in practice and give students a context for discussing the practical applications of TQM. While maintaining a strong customer value orientation throughout, this text addresses the entire spectrum of issues related to TQM - from human resources management and organizational culture to customer value measurement and statistical quality control. This well-balanced approach is based on sound research and consistently reinforces the crucial link between TQM and business strategy.