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Competitive strategy : techniques for analyzing industries and competitors
- 作者： Porter, Michael E., 1947-
- 出版： New York : Free Press
- 主題： Competition , Industrial management
- ISBN： 0029253608 :: NT$900
- 資料類型: 圖書
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讀者標籤：
- 系統號： 005149185 | 機讀編目格式
館藏資訊
Presents the comprehensive framework of analytical techniques to help a firm analyze its industry as a whole and predict the industry's future evolution, to understand its competitors and its own position ...
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