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Managerial economics in a global economy
- 作者: Salvatore, Dominick.
- 出版: New York : Oxford University Press
- 版本:6th ed.
- 主題: Managerial economics
- ISBN: 0195307194 (hbk.): US$113.5 、 9780195307191 (hbk.): US$113.5
- 資料類型: 圖書
- 內容註: Includes bibliographical references and index. The nature and scope of managerial economics -- Optimization techniques and new management tools -- Demand theory -- Demand estimation -- Demand forecasting -- Production theory and estimation -- Cost theory and estimation -- Market structure: perfect competition, monopoly, and monopolistic competition -- Oligopoly and firm architecture -- Game theory and strategic behavior -- Pricing practices -- Regulation and antitrust: the role of government in the economy -- Risk analysis -- Long-run investment decisions: capital budgeting.
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讀者標籤:
- 系統號: 005008323 | 機讀編目格式