International business : environments & operations

• 作者： Daniels, John D., author.
• 其他作者：
  • Radebaugh, Lee H., author.
  • Sullivan, Daniel P., author.
• 其他題名：
  • International business :: environments and operations
• 出版： New York, NY : Pearson
• 版本：Sixteenth Edition.
• 主題： International business enterprises. , International economic relations.
• ISBN： 9780134200057 (hbk.): US$279.99 、 0134200055
• 資料類型: 圖書
• 課程: 國際企業管理 ( 工商系 - 于卓民)
• 內容註: Preface -- About the authors -- Background for international business -- Globalization and international business -- C omparative environmental frameworks -- The cultural environments facing business -- The political and legal environments facing business -- The economic environments facing businesses -- Globalization and society -- Theories and institutions : trade and investment -- International trade and factor mobility theory -- Cross-national cooperation and agreements -- World financial environment -- Global foreign-exchange markets -- The determination of exchange rates -- Global capital markets -- G lobal strategy, structure, and implementation -- The strategy of international business -- Country evaluation and selection -- Export and import -- Direct investment and collaborative strategies -- The organization of international business -- Managing international operations -- Marketing globally -- Global operations and supply-chain management -- International accounting and finance issues -- International human resource management -- Glossary -- Company index -- Name index -- Subject index. Revised edition of International business, 2015. Includes indexes.
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