資料來源:
三民書局
3
0
0
0
0
International business : environments & operations
- 作者: Daniels, John D., author.
- 其他作者:
- 其他題名:
- International business :: environments and operations
- 出版: New York, NY : Pearson
- 版本:Sixteenth Edition.
- 主題: International business enterprises. , International economic relations.
- ISBN: 9780134200057 (hbk.): US$279.99 、 0134200055
- 資料類型: 圖書
- 課程: 國際企業管理 ( 工商系 - 于卓民)
- 內容註: Preface -- About the authors -- Background for international business -- Globalization and international business -- C omparative environmental frameworks -- The cultural environments facing business -- The political and legal environments facing business -- The economic environments facing businesses -- Globalization and society -- Theories and institutions : trade and investment -- International trade and factor mobility theory -- Cross-national cooperation and agreements -- World financial environment -- Global foreign-exchange markets -- The determination of exchange rates -- Global capital markets -- G lobal strategy, structure, and implementation -- The strategy of international business -- Country evaluation and selection -- Export and import -- Direct investment and collaborative strategies -- The organization of international business -- Managing international operations -- Marketing globally -- Global operations and supply-chain management -- International accounting and finance issues -- International human resource management -- Glossary -- Company index -- Name index -- Subject index. Revised edition of International business, 2015. Includes indexes.
-
讀者標籤:
- 系統號: 005489196 | 機讀編目格式
館藏資訊
For courses in international business. International business through theory and practice Balancing authoritative theory and meaningful practice, International Business engages readers on the su
資料來源:
三民書局
延伸查詢
Google Books
Amazon