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Personalities and products a historical perspective on advertising in America / [electronic resource] :

  • 作者: Applegate, Edd.
  • 其他題名:
    • Contributions to the study of mass media and communications,
  • 出版: Westport, Conn. : Praeger
  • 叢書名: Contributions to the study of mass media and communications,no. 53
  • 主題: Advertising--United States--History.
  • ISBN: 0313029946 (e-Book) 、 9780313029943 (e-Book) 、 0313303649 (alk. paper) 、 9780313303647 (alk. paper)
  • FIND@SFXID: CGU
  • 資料類型: 電子書
  • 內容註: Includes bibliographical references (p. [157]-169) and index.
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  • 系統號: 005045267 | 機讀編目格式
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