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Business communication essentials

  • 作者: Bovée, Courtland L.
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  • 出版: Upper Saddle River, N.J. : Pearson Prentice Hall
  • 版本:5th ed.
  • 主題: Business communication , Business writing , Business presentations
  • ISBN: 9780132539715 (pbk.) 、 0132539713 (pbk.)
  • 資料類型: 圖書
  • 內容註: Includes bibliographical references and index. Understanding business communication in today's workplace -- Mastering team skills and interpersonal communication -- Planning business messages -- Writing business messages -- Completing business messages -- Crafting messages for electronic media -- Writing routine and positive messages -- Writing negative messages -- Writing persuasive messages -- Understanding and planning reports and proposals -- Writing and completing reports and proposals -- Developing oral and online presentations -- Building careers and writing résumés -- Applying and interviewing for employment.
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  • 系統號: 005064938 | 機讀編目格式
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