Process innovation in the global fashion industry
- 其他作者：
- 其他題名：
- Palgrave studies in practice: Global fashion brand management.
- 出版： New York : Palgrave Macmillan US :Imprint: Palgrave Pivot
- 叢書名： Palgrave studies in practice: Global fashion brand management,
- 主題： Clothing trade--Economic aspects. , Organizational effectiveness. , Marketing. , Innovation/Technology Management. , Operations Management.
- ISBN： 9781137523525 (electronic bk.) 、 9781137523518 (paper)
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FIND@SFXID:
CGU
- 資料類型: 電子書
- 內容註: 1. Process Innovation: Hidden Secret to Success and Efficiency -- 2. Patrizia Pepe: Unconventional Innovation and Integration in Fashion Supply Chain -- 3. MUJI: Brand Concept Creates Process Innovation -- 4. Arena Water Instinct: Process Innovation Built-in the Company DNA -- 5. Trunk Club: Revolutionizing the Retail Model in Fashion.
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讀者標籤：
- 系統號： 005450107 | 機讀編目格式
館藏資訊
Process innovations - an improved way of doing things – help firms achieve higher-level performance by reducing the time and cost to produce a product or perform a service, and increasing productivity and growth. This book provides a comprehensive examination of process innovations occurring in the global fashion industry, with a focus on fashion brands from USA, Italy, and Japan. It offers practical insights for enhancing efficiency in the supply chain as well as management process such as work routines, information flow, and organization structures. Using case analyses, this book will help readers to grasp how successful fashion companies optimize their operations and advance their competitive position by integrating process innovations into their supply chain and management systems.